Strategic Planning Tool

Fam Tour ROI Calculator

Estimate the return on investment for your international familiarization tours. Enter your tour details to calculate expected revenue and enrollment impact.

Step 1

Tour Investment Costs

Number of Participants 8

11530

Agents, counselors, or partners attending the tour

Cost Per Participant ($)

Average all-inclusive cost per person

Staff & Coordination Costs ($)

Internal staff time, coordination, marketing materials

Number of Tours Per Year 1

136

Step 2

Conversion & Enrollment

Partnership Conversion Rate (%) 40%

5%50%100%

Estimated % of participants who become active partners

Average Students Per Partner / Year

Estimated annual referrals from each active partner

Tuition / Revenue Per Student ($)

Partner Relationship Duration (Years) 3

1 yr5 yrs10 yrs

Expected years of active referrals from each partner

Step 3 (Optional)

Additional Adjustments

Student Retention Rate (%) 70%

10%55%100%

% of students who continue beyond Year 1

Agent Commission Rate (%) 10%

0%15%30%

% of tuition paid as agent commission

Annual Partnership Attrition (%) 15%

0%25%50%

% of partners who become inactive each year

Institutional Overhead (%)

0%20%40%

20% % deducted for institutional costs per student

Results

Your Estimated ROI

—

Return on Investment Calculating

Total Investment

Active Partners

Total Students

Gross Revenue

Net Revenue

Net Profit / Loss

Year-by-Year Breakdown

▶ Total Net Return (All Years) $0

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